Dialled-In with Drew Conant

The man behind the original Nike Metcon and founder of Nike Strength, Drew Conant has been shaping training culture for over a decade. Training-obsessed and athlete-first, his mission is simple: make the world stronger.

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TRAINING
CULTURE.

ARTICLE

What the f*** is a Hybrid Athlete (and am I one?)

Hybrid training isn’t some brand-new invention. People have always wanted to run, lift, and test themselves across disciplines. CrossFit was the first to bring that to the mainstream; mixing strength, conditioning, and endurance into one unpredictable sport. It proved you don’t have to choose a lane

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What the f*** is a Hybrid Athlete (and am I one?)

WIT Residency

Our signature competitive training series. Designed to bring training members together in a test of strength, grit and endurance.

COMMUNITY GALLERY

ARTICLE

What the f*** is a Hybrid Athlete (and am I one?)

Hybrid training isn’t some brand-new invention. People have always wanted to run, lift, and test themselves across disciplines. CrossFit was the first to bring that to the mainstream; mixing strength, conditioning, and endurance into one unpredictable sport. It proved you don’t have to choose a lane

[READ]

What the f*** is a Hybrid Athlete (and am I one?)

FOUNDATION

A gym for you(th)

LNX isn’t just a place to train. It’s a movement, a safe space, and a community where young people can develop not only their fitness but also their confidence and potential.

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A gym for you(th)

COLLECTIONS

Introducing: Shoe Lab by WIT

At WIT, training is in our DNA. We’ve spent years working alongside the world’s best athletes, coaches, and brands, putting footwear to the test in real training environments. Let us walk you through the definitive guide to performance footwear.

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Introducing: Shoe Lab by WIT

ARTICLE

Training Changes Lives : Tyler Saunders

A coach, a Basketball Pro, an athlete – Tyler's story is one of pure inspiration. Changing lives by raising the bar on what is possible.

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Training Changes Lives : Tyler Saunders

ARTICLE

Training Changes Lives : Khrys Speed

For Khrys, weightlifting isn’t just about numbers on the board; it’s about the community that drives progress, offering support in a sport that can often feel deeply personal.

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Training Changes Lives : Khrys Speed

ARTICLE

Training Changes Lives : Grace Lilybell

Grace Lilybell. Co-owner of Motion Training. A force that transforms lives through the raw, unfiltered power of CrossFit.

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Training Changes Lives : Grace Lilybell

Article

Training Changes Lives: George Veness

For George Veness, training is personal. As the driving force behind JAB Boxing, he believes it’s about much more than just learning how to throw a punch. Over the years, George has seen firsthand how training can transform lives in unforeseen ways.

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Training Changes Lives: George Veness

Article

Training Changes Lives : Charlie Watts

"You'll be fitter, stronger and harder to kill". Charlie Watts is changing lives through training.

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Training Changes Lives : Charlie Watts

Training Club

THE EVOLUTION.

An all day celebration of training culture. Introducing the London training community to the latest evolution of WIT.

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THE EVOLUTION.

TRAINING MEMBER

Join our FREE membership programme which gives access to events, first look at product, training plans and exclusive content

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WIT IS TRAINING

WIT IS TRAINING

WIT IS TRAINING

WIT IS TRAINING

WIT IS TRAINING

WIT IS TRAINING

WIT IS TRAINING

WIT IS TRAINING

WIT IS TRAINING

WIT IS TRAINING