The Nike Hybrid Athlete Experience
Hybrid racing has evolved.
And last week we sent Annie, Nickol and Dan to the biggest hybrid race of the year to tackle it through Nike’s athlete experience. The goal from Nike was simple: treat hybrid racing with the same level of detail and professionalism you’d expect in established sport.
CATEGORIES
TRAINING
CULTURE.
COLLECTIONS
At WIT, training is in our DNA. We’ve spent years working alongside the world’s best athletes, coaches, and brands, putting footwear to the test in real training environments. Let us walk you through the definitive guide to performance footwear.
WIT Residency
Our signature competitive training series. Designed to bring training members together in a test of strength, grit and endurance.
ARTICLE
The Nike Hybrid Athlete Experience
Hybrid racing has evolved. And last week we sent Annie, Nickol and Dan to the biggest hybrid race of the year to tackle it through Nike’s athlete experience. The goal from Nike was simple: treat hybrid racing with the same level of detail and professionalism you’d expect in established sport.
ARTICLE
Introducing the Reebok Nano Pro
You know carbon plates from running. They rewrote record books, changed how shoes are built, and introduced that now-familiar feeling of propulsion underfoot.But a carbon-plated training shoe?That’s a new one.
ARTICLE
A year ago, WIT returned. Twelve months of growth, reconnection, and rebuilding the foundation of who we are and what we stand for.
ARTICLE
The Art of Locking In: Nike MIND
Preparation isn’t just about movement. It’s about state of mind. Nike’s latest innovation, the MIND 001 and MIND 002, are the first neuroscience-informed silhouettes built to help athletes lock in before they move. A decade of research and engineering distilled into two forms. Designed not just to be worn, but felt.
ARTICLE
What makes the perfect Hybrid Shoe?
Is it a running shoe? Is it a training shoe? Well, obviously, as the name suggests, it exists somewhere in the middle ground. But what are the defining characteristics that actually create a shoe capable of performing in this elusive domain?
ARTICLE
The Winter Training Apparel Playbook
Cold gyms. Dark mornings. Training in winter feels less like discipline and more like self-inflicted punishment. Most people answer the chill with heavy layers that cling, overheat, and turn into dead weight halfway through. But winter training isn’t about piling on bulk—it’s about regulating, adapting, and letting your kit work as hard as you do.
ARTICLE
The Metcon story didn’t begin quietly. When Nike introduced the Metcon 1 in 2015, it was shut out of the CrossFit Games. The issue wasn’t performance, it was politics. Nike’s answer was characteristically defiant.
ARTICLE
What the f*** is a Hybrid Athlete (and am I one?)
Hybrid training isn’t some brand-new invention. People have always wanted to run, lift, and test themselves across disciplines. CrossFit was the first to bring that to the mainstream; mixing strength, conditioning, and endurance into one unpredictable sport. It proved you don’t have to choose a lane
FOUNDATION
LNX isn’t just a place to train. It’s a movement, a safe space, and a community where young people can develop not only their fitness but also their confidence and potential.
COLLECTIONS
At WIT, training is in our DNA. We’ve spent years working alongside the world’s best athletes, coaches, and brands, putting footwear to the test in real training environments. Let us walk you through the definitive guide to performance footwear.
ARTICLE
Training Changes Lives : Tyler Saunders
A coach, a Basketball Pro, an athlete – Tyler's story is one of pure inspiration. Changing lives by raising the bar on what is possible.
ARTICLE
Training Changes Lives : Khrys Speed
For Khrys, weightlifting isn’t just about numbers on the board; it’s about the community that drives progress, offering support in a sport that can often feel deeply personal.
ARTICLE
Training Changes Lives : Grace Lilybell
Grace Lilybell. Co-owner of Motion Training. A force that transforms lives through the raw, unfiltered power of CrossFit.
Article
Training Changes Lives: George Veness
For George Veness, training is personal. As the driving force behind JAB Boxing, he believes it’s about much more than just learning how to throw a punch. Over the years, George has seen firsthand how training can transform lives in unforeseen ways.
Article
Training Changes Lives : Charlie Watts
"You'll be fitter, stronger and harder to kill". Charlie Watts is changing lives through training.
Training Club
An all day celebration of training culture. Introducing the London training community to the latest evolution of WIT.
WIT IS TRAINING
WIT IS TRAINING
WIT IS TRAINING
WIT IS TRAINING
WIT IS TRAINING
WIT IS TRAINING
WIT IS TRAINING
WIT IS TRAINING
WIT IS TRAINING
WIT IS TRAINING